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20 Key Factors of a Website That Gets Results

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20 Key Factors of a  High-Performing, Effective Website

20 Key Factors of a High-Performing, Effective Website

Is your website being as effective as it could at getting you the business you want? Are you unsure of what to do to improve your site? This list of 20 key factors of an effective website will help you evaluate your site, so you can identify areas in need of...

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Small businesses need quality websites too

Small businesses need quality websites too

You may run a small or very small business with a limited budget, but that doesn't mean you can't have a quality, professional website. In fact, there is no excuse not to have a quality, professional website, because it's just not that expensive, or that hard to do....

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Anatomy of a SERP

SERP is an acronym for Search Engine Results Page. You type what you are looking for into the search box - in this case I typed in “art gallery denver” - and this is the first page of the results I received from Google, the first SERP. Keyword, by the way, is the...

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Using Google Analytics – Tutorial Video

In my last blog post, I discussed the importance of having web analytics tracking software on your site. As a follow-up to that post, here is a great video from Google's Your Business YouTube Channel called Getting Started with Google Analytics. If you are new to...

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Tracking Your Website Visitors

Who is visiting your website? How long are they staying? What pages are they visiting? Are they doing what you hoped they would be doing on your site? If you've spent time and money developing your website to promote your business, these are things you want to know....

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Do you need a sitemap?

You’ve probably seen Sitemap links, often in the footer menu of a site, that link to a page listing of all the pages and content on a site. You may think these are only for large sites with a complex structure, to help visitors find some obscure chunk of content. But...

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What is a responsive website?

You may seen the word "responsive"  bandied about when describing websites, themes, or templates. Do you know what that word means? Responsive describes a website that adjusts how it displays based on the device and screen size on which it is being displayed. So how a...

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